CORPORATE SOCIAL RESPONSIBILITY – UK GRASSROOTS CRICKET
A program for all Secondary Schools was launched by Radar with the intention of inspiring a generation, boosting participation and leaving a lasting legacy and potential funding.
Schools across the UK stood the chance to win exclusive Cricketing Opportunities, including a cricket coaching session with Ex-England Cricket Captain, Alec Stewart:
- Four schools selected to be visited by Alec Stewart
- Those schools invited to the Oval cricket ground for a cricket coaching session/tournament led by the legendary batsman himself and other county coaches
http://www.moneygramcricket.com/around-the-globe/uk/
CAMPAIGN AIMS
- MoneyGram is giving back to cricket – Positive impact on grassroots Cricket in communities up and down the country – bringing opportunities not normally available
- Offering school children the opportunity of a lifetime to come to The Oval and experience what the professionals experience first hand
- Cricket in the spotlight and encourage more people to participate – Individuals / Groups / Communities
- Inaugural year – additional investment will spread impact further, helping to leave a real cricket legacy